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Singapore Airlines: Singapore Airlines' short film on social media for the festive period by TBWA

Agency: TBWA
Date: Dec 2017
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Singapore Airlines has released a new short film to remind us that we’re never far from those we love.

Created by TBWA\Singapore, it tells a touching story inspired by travellers’ experiences.

The film features a father who frequently travels for work and each time he flies, his young daughter leaves a surprise in his bag. These endearing gifts range from a toy pony to personal drawings, but these become fewer and further in between as she grows older and finally moves away from home. However, one Christmas, she brings back the tradition with the biggest surprise for her father.


Creative Agency: TBWA\Singapore

Executive Creative Director: Gary Steele, Hagan de Villiers

Creative Director: Jennie Morris

Senior Writer: Claudia Ribeiro

Art Director: Weicong Chong

Group Head, Brand Team Management: Dawn Lee

Group Brand Director: Harish Nambiar

Brand Manager: Calgary Ying

Executive Planning Director: Michael Chadwick

Planner: Yanting Wong

Producer: Richard Mayo-Smith / Sixtoes

Production House: The Prosecution

Director: Warren Klass

Sound Studio: Fuse