Publish your content on The Drum

Carlsberg: Limited Edition Euro 2016 packaging by Taxi Studio

Client: Carlsberg
Date: Feb 2016
Your Vote
4/5
Overall Rating
3/5
Opps, please vote again
24 votes

Following its global redesign of the Carlsberg brand, Taxi Studio was tasked with creating a football-themed Limited Edition packaging design to celebrate UEFA Euro 2016 in France, and Carlsberg Export’s association with it.

The brief was to remain consistent with the wider Carlsberg look and feel, but specifically, Taxi Studio was asked to help Carlsberg Export make a real impact on-shelf during the tournament.

Credits

Creative Partner & Founder: Spencer Buck

Associate Creative Director: Jonathan Turner-Rogers

By continuing to use The Drum, I accept the use of cookies as per The Drum's privacy policy