United Nations: Real Life Heroes by Swift
- Location:
World Humanitarian Day is held every year on 19 August, to pay tribute to aid workers who risk their lives in humanitarian service. UNOCHA (United Nations Office for the Coordination of Humanitarian Affairs) partnered with Swift, to create 'Real Life Heroes,' a digital campaign featuring real humanitarians from around the globe.
The campaign elements include a long-form anthem film, humanitarian content, and comic strips for use on social media and UN’s website.
Humanitarians provide medical care and life-saving services to those caught in crises. These courageous people fight famine and flood, displacement and disease, war, and injustice and this year, a pandemic. UNOCHA recognized that Covid-19 made humanitarians’ difficult jobs that much harder.
The centerpiece of the ‘Real Life Heroes’ campaign is a film featuring real humanitarians from around the globe that celebrates their truly heroic feats. To dive deeper into the stories of individuals, Swift collaborated with an award-winning local independent comic publisher to illustrate experiences of real humanitarians in comic art.
Credits
Agency Credits:
CREATIVE:
Don Shelford, Executive Creative Director
Dana Stalker, Creative Director
Kate Digilio, Associate Creative Director
Jessea Hankins, Senior Writer
DESIGN:
Mariel Chavez
Philip Roop
Seunghoi An
PRODUCTION:
Frank Brooks, Director of Production
Cody Liesinger, Editor
Matt Hilber, Editor
Bryan Smaller, Colorist, Company 3
We Are Walker, Music
ACCOUNT / NEW BUSINESS
Britta Larson, Group Account Director
Danica Borgese, Account Director
Casey Williams, Account Supervisor
Brittni Busch, Business Development Director
PROJECT MANAGEMENT
Adrienne Hudspeth, Program Director
Ben Beatty, Sr. Project Manager
BreAnna Wilson, Sr Project Manager
Liz Wilson, Associate Project Manager
Kehlay Dunah, Associate Project Manager
STRATEGY:
Kate McElroy, Strategy Director
Joey Zolfaghari, Strategic Planner
DATA SCIENCE/ANALYTICS:
Melanie Costello, Associate Director of Data Science
COMICS CREDITS:
Cover illustration:
Artist: Williams Obrou ZouZouo
Comic for Dr. Marie Roseline Darnycka Bélizaire
Writer: Arvid Nelson
Artist: Amber L. Jones
Letterer: Nate Piekos
Comic for Dr. Edna Patricia Gomez
Writer: Arvid Nelson
Artist: Jose Pimienta
Letterer: Nate Piekos
Comic for Dr. Debryna Dewi Lumanauw
Writer: Arvid Nelson
Artist: Isip Xin
Letterer: Nate Piekos
Comic for Dr. Mohamed Hassan Mohamud
Writer: Arvid Nelson
Artist: Thomas Reilly
Letterer: Nate Piekos
Comic for Ismael and the Barikamá Food Collective
Writer: Arvid Nelson
Artist: Jenis Littles
Letterer: Nate Piekos
Editor: Shantel LaRocque (Dark Horse Comics)
Director of Special Programs: Kari Yadro (Dark Horse Comics)
