Rakuten : Christmas Sweater by Standard Black
- Location:
Rakuten's new spot, appropriately titled 'Christmas Sweater' continues the 'Let’s Talk Rakuten' narrative which comes from the insight that once people experience Rakuten, they really do talk about it.
This second spot takes us to Christmas morning in a normal household where each gift has brought cash back to the gifter, Grandma.
Credits
Rakuten
Brad Hebebrand, VP, Creative
Trever Gregory, VP, Brand Marketing
Kelly Gardenhire, Senior Marketing Manager
Kristen Gambetta, Senior Director, Sports & Entertainment
Rhea Wadia, Manager, Sports & Entertainment
Hungry Man Productions
Hank Perlman, Director
Standard Black
Michael Sharp, CEO
Jared Tomlinson, Partner, Executive Creative Director
Scott Niemczura, Creative Director
Suzanne Sherwood-Moore, Creative Director
Lauren Gluck, Brand Director
Brian Schierman, Executive Producer
Catherine Soulé, Art Director
Johnny Fracchiolla, Designer
