Music and home are inextricably linked. And Windermere Real Estate, the largest independent real estate brokerage in the Western US, understands that.
In fact, the first large real estate brand in the country to launch a Spotify channel, is now going all in around the idea of music.
A new spot, celebrating the simple truth that every home has a soundtrack, will surround high profile music programming in key markets – starting with the Grammys this weekend.
Windermere soft launched their Spotify channel with eight home-themed playlists late last year and has introduced the use of Spotify codes across its base of 6500+ agents and other communication materials to give people direct access to their profile.