The Drum Awards for Marketing - Extended Deadline

-d -h -min -sec

Agency: Space
Date: Jul 2018
Your Vote
4/5
Overall Rating
5/5
Opps, please vote again
98 votes

Glenfiddich is launching a new campaign created by creative agency Space to promote Fire & Cane, the fourth and latest release in the Glenfiddich 'Experimental Series'.

The spot highlights the two primary flavours of the new release - campfire smokiness and sweet toffee - with macro shots of crystallising sugar, smoke and flames - communicating to viewers the primal elements which make up the whisky.

Credits

Creative Director: Greg McAlinden

Art Director: Ethan Kennedy

Creative Head – Andy Preston

Producer – Shura Castellvi-Kellhofer

Business Director – Sean Kelly

Account Director – James Wootton

Senior Strategist – Aaron McFeely

Photographer: Jonathan Knowles

Motion Graphics Editor – Will Meighan

Executive Producer – Semley Wilkinson

Production Houses – Whitehouse, Cheat, Youngster, Bomper

Sound – Factory, WeAreFather