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Smirnoff: Cremsiffino x Smirnoff

Client: Smirnoff
Date: Dec 2019
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Just in time for the holiday season, Smirnoff Ice has teamed up with premium imported home goods brand, Cremsiffino, to launch an out-of-the-box product collaboration that is sure to spice up your holiday gift-giving festivities. From velvet coat hangers to state-of-the-art hand mixers, the new and unexpected Cremsiffino x Smirnoff holiday collaboration has something for everyone this holiday season.

Spoiler Alert: Cremsiffino isn’t actually a luxury brand, it’s an anagram for…Smirnoff Ice and the brand created three cardboard boxes that look like they contain luxury (boring) appliances like mini ironing boards and hangers, but the gift recipient is sure to be surprised when they open it to reveal the real present inside – a bottle of Smirnoff Ice.

Starting today, people across the US (over the age of 21, of course) can become the office White Elephant hero by showing up with their own Cremsiffino boxes, available for $20 (plus shipping) from GiftAGram.com/SmirnoffIceBoxes. The gift pack arrives with a bottle of Smirnoff Ice Original already included, just wrap and it’s ready to be gifted! Just be sure to remind the recipient to chill their bottle of Smirnoff Ice Originally before enjoying for the holidays. If you live in one of the states where GiftAGram cannot ship alcohol, you can purchase the box by itself for $10 and add in your own bottle of Smirnoff Ice once it arrives.

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