Playboy: Make the Cover by Sid Lee Paris
- Location:
Sid Lee's vibrant, off-beat film highlights a modern attitude, with a retro feel, and shows that in today's world, there are no stereotypes. A celebration of uniqueness, the new campaign shows that anyone can "Make the Cover".
Credits
Client
Brand: Designer Parfums (Playboy Fragrances Licensee)
Joint Managing Director, Designer Parfums: Arkesh Shah
Global Head Marketing Communications (formerly): Pascale Fontaine
Agency
Sid Lee Paris
President: Johan Delpuech
Chief Creative Officer, Europe: Sylvain Thirache
Creative Director: Stephane Soussan
Art Director: Ludovic Gontrand
Copywriter: Aurore Cremmydas
Strategy Managing Director: Bruno Lee
Strategist: Amboise Soule
Group Account Director: Jessica Ferris
Account Manager: Trisha Mitra
Head of Production: Thomas Laget
Producer: Marine Redon
Operations Director: Antoine Ferrari
Production
Production: Solab
Producer: Nicolas Tiry
Line Producer: Amine Ketem
Local production service: Dmb represents
Director & Photographer: Nadia Lee Cohen
DOP: Arnau Valls Colomer
Stylist: Chloe and Chenelle
Production Design: Brittany Porter
Hairdresser: Sami Knight
Behind the scene: Frank PfeiferPost Production: Mathematics
Post Producer: Julie Lagadec
Post Producer: Raimbaut Gaffier
Editor: Adriana Legay
Colorist: Mathieu Caplanne
