Seventh Generation: Believe in a Seventh Generation

Date: Feb 2020
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Following Trump's State of the Union (4 Feb), Unilever brand Seventh Generation ran an ad on all three major networks calling for the "next greatest generation".

In it, we hear the words of Franklin D. Roosevelt and see black and white images of the global Climate Strike from 2019, especially children and young adults. Text asks, "What if we were meant to be the next greatest generation?" It then states: "Climate change is our problem to solve. The solution will be our legacy."

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