Vodafone: Raising Voices by Santo

Agency: Santo
Client: Vodafone
Date: Mar 2018
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Children raise their voices in this Vodafone spot, and they also raise some critical questions. Like, "Why have there been so many male presidents—but so few women?" or "Why are almost all superheroes men—and why do I only get to be the love interest?"

The boys and girls in this short film made by Santo in London appeal to the audience, in a courtroom, an electronic shop brimming with customers, and a movie set, all asking questions that they can't seem to find answers to.

From maternity leave, to pop culture tropes, to access to technology, this spot brings home the point that all the barriers has created shouldn't actually be in place at all—or should they?

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