Reyka Vodka: Made of Iceland by RTO+P
- Location:
Philly-based RTO+P has helped Reyka Vodka make its television debut via four quirky spots that feature the brand's unofficial spokesperson, Frikki, explaining the similarities between Portland, Oregon and Iceland. The spots, which are running through August during primetime broadcast and cable TV slots, will only run in Portland. The ads are part of a larger campaign for Reyka Vodka that includes local Portland media partnerships, dedicated local PR efforts throughout Oregon and brand ambassador engagement.
Credits
President and Chief Creative Officer: Steve Red
Executive Creative Director & Partner: Steve O’Connell
VP Creative Director: Todd Taylor
Creative Director: Chris Plehal
Senior Art Director: Dave Wiest, Justin Rentzel
Producers: Joe Mosca, Rebecca Jacobs
VP, Account Director: Jessica O’Conor
Senior Account Manager: Alexis Papazian
Production Company: Expressway Productions
Producer: Mike Gualtieri
Assistant Director: Nic Reader
Production Assistant: Adam Russell
Director of Photography: Zac Rubino
Camera Assistant: Gino Varisano
Editing House: Red Tettemer O’Connell + Partners
Editor: Chip Schofield
