The College of Optometrists: Out of Focus by RSA Films
With creative, direction, and editing from Bafta-nominated director and cinematographer Mark Nunneley, RSA Films has produced ‘Focus on Life’ - a campaign for the College of Optometrists that captures idiosyncratic life memories from the perspective of those who struggle with blurred vision, featuring the little things that those with good eyesight may take for granted, from a walk along a beach to fishing from a boat.
The film was commissioned as part of a public awareness campaign, after research revealed that 66% of the population admit to having difficulty with blurred vision, with one in ten (11%) choosing to sit closer to the TV rather than having their eyes tested, and two fifths (35%) of Brits feeling that their eyesight has deteriorated over the past two years.
Production Company: RSA Films
Director: Mark Nunneley
Producer: Debbie Garvey
DOP: Mark Nunneley
Edit: Mark Nunneley
Sound Design: Bark Soho
Sound Designer: James Benn
College of Optometrists: Daniel Hardiman-McCartney FCOptom