Honda: The Power of the Ridgeline by RPA

Agency: RPA
Client: Honda
Date: Aug 2016
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To promote the 2017 Honda Ridgeline, RPA has created a campaign for the brand that's set to launch just in time for the Olympics. While the official spot will air during the Opening Games on August 5, viewers can check out a sneak peak of the spot online. The film was directed by stop-motion artist PES, who also directed the brand's Paper video.

Credits

EVP, Chief Creative Officer: Joe Baratelli

SVP, Executive Creative Director: Jason Sperling

Creative Director: Sarah May Bates

Creative Director: Rahul Panchal

Sr. Art Director: Suzie Yeranosyan

Copywriter: Ramiro Ramirez

SVP, Chief Production Officer: Gary Paticoff

VP, Executive Producer: Isadora Chesler

Producer: Joshua Herbstman

VP, Director of Business Affairs: Maria Del'Homme

EVP, Management Account Director: Brett Bender

VP, Group Account Director: Adam Blankenship

VP, Management Supervisor: Cathy O'Gorman

Management Supervisor: Jacob Gentry

Account Executive: Chris Varela

Product Information Manager: Marco Fantone

Production Company: RESET

Director: PES

Managing Director: Dave Morrison

Executive Producer: Jeff McDougall

Executive Producer/Bidding: Jen Beitler

Line Producer: Greg Schultz

Director of Photography: Eric Adkins

Production Designer: Damon Fortier

Assistant Art Director: Josh McQueen

Animation Supervisor: Eileen Kohlhepp

Animators: David Braun, Javan Ivey, Brandon Lake, Dillon Markey

Animation Assistant: Ponch “Chino” Arellano

Dragonframe Operators: Calvin Frederick, Matthew Philip Hazelrig

VTR: Andrew Rozendal

Wardrobe: Cris Aruajo

Editorial: Union Editorial

Editor: Jim Haygood

Assistant Editor: Ramon DeSouza

President/Managing Partner: Michael Raimondi

Executive Producer: Joe Ross

VFX Studio: A52

VFX Supervisor: Andy Barrios

Lead Flame Artist: Andy Barrios

Flame support: Andy Davis

CG Supervisor: Adam Newman / Andrew Romatz

CG Support: Andy Wilkoff, Ken Bishop, Jon Balcome, Wendy Klein, Richard Daniels, Junyoung Kim, Caleb Ollivant, Lindsey Butterworth, Abel Salazar, Josh Dyer, Michael Relth.

PreVis Supervisor: Dan Gutierrez

PreVis Editor: Gladys Bernadac

Color: Paul Yacono

Executive Producer: Patrick Nugent

Head of Production: Kim Christensen

Producer: Zach Wakefield

Color Producer: Jenny Bright

Audio/Final Mix: Lime Studios

Mixer/Engineer: Dave Wagg

Asst Mixer: Adam Primack

EP: Susie Boyajan

Sound Design: Factory

Sound Designer: Jon Clarke @ Factory

Audio Producer: Lou Allen

Introducing Bubl by VCCP

Added 21 September 2020
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