Date: Mar 2019
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Renault has partnered with Sky Sports on a branded content campaign that promotes the new Renault Kadjar.

The 'With You All the Way' campaign sees sports journalist Jeff Stelling drive competition winner, Jimmy Dolan and a family member to a Renault Super Sunday game.

The 'Ultimate Renault Super Sunday' experience is presented in three short films available on Sky Sports On Demand, a bespoke spot on the Sky Sports website and Sky-owned editorial channels on digital and social platforms.

The campaign amplifies Renault's existing sponsorship of Sky Sports Premier League.

The films will also appear in an ad format, during live coverage of the Premier League.

Credits

Sky Sports

Renault