Whatever Pride means to you, whether it’s a party, a protest or an exclamation of who you are, You! Me! Us! We! is bringing our community together in a time when we need it most.
In December 2019, Pride in London appointed Anomaly as its creative agency partner to develop both the theme and advertising campaign for 2020. Acting as a platform and megaphone for LGBT+ communities, the theme and campaign’s powerful message of ‘You! Me! Us! We!’ will be spread nationally and globally.
Whilst Covid-19 has prevented this year’s parade going ahead, it’s still important to continue the spirit of protest and activism and celebrate every LGBT+ community, to ensure identity, visibility and community are at the forefront.
Client: Pride London Agency: Anomaly Production Company: PRETTYBIRD UK Director: Jess Kohl Exec Producer: Juliette Larthe Exec Producer: Ted Thornton Production Manager: Benji Landman Director of Photography: Molly Manning Walker Editor: Hasani Franke Colour House: Time Based Arts Colourist: Myles Bevan Post Producer: Sean Ewins Sound Engineer: Ed Downham Sound Studio: Wave Studios Composer: Joseph Reuben