Client: Prezzo
Date: Nov 2019
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The festive season is a time for people to come together, but sadly, every year, there are people who spend Christmas alone.

Loneliness particularly affects our older folk. Prezzo believes that no elderly person should be alone at Christmas, and to help with this they’ve partnered with an incredible charity campaign called Community Christmas. Community Christmas host over 700 local community events all over the country in the run-up to the big day, and this year the campaign is being entirely funded by Prezzo.

To support the campaign, Prezzo is calling on its customers to donate a seat at their own table this festive season. By inviting an elderly guest to join your celebrations, you’ll be able to experience the joy that an older person can bring, as well as giving the gift of a delicious meal and great company to those who would otherwise be on their own. Those wanting to support can call on Prezzo on social media using the hashtag #PrezzoDonateASeat and Prezzo will endeavor to pair them with an elderly guest in the local community to join them for lunch or dinner at their local Prezzo*.

Credits

PR agency: The Fourth Angel