Date: May 2019
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Nonpartisan 5013c Ignite and creative agency Pereira O’Dell, in collaboration with Heavy Duty Projects and MediaMonks, announce the launch of #WomenInTheHouse, a social action that celebrates the record number of women in office with the objective of encouraging young women to pursue political careers.

Building off the momentum of this congressional session, where a record number of congresswomen are serving in the House of Representatives, Ignite has created an interactive website that continues the positive momentum. Using a quiz, users can uncover similarities between themselves and current female members of the House of Representatives. This feature helps more women see the similarities between themselves and elected officials.

Visitors of the #WomenInTheHouse website also can see a live feed of aggregated posts using the hashtag, accelerating visibility.

To help drive young women to the campaign site, Ignite with partners Media Monks and Heavy Duty Projects have produced a POP animation music video featuring an original and exclusive song, aptly titled #WomenInTheHouse, by up-and-coming artists Victoria Canal and Blimes.

Credits

Pereira O'Dell

Ignite

Media Monks

Heavy Duty Productions