Visit Seattle: #SeattleProud by PB&

Agency: PB&
Date: Jun 2017
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The Seattle Pride is on June 25, and Visit Seattle has put together a video campaign to support Pride all month. It is sharing the city’s progressive and accepting spirit with the world.

The video – #seattleproud – features interviews from real members of the Seattle community who describe not only the inclusive DNA of the city but the importance of standing proud not only this month, but all year long. This effort will run nationally across broadcast and digital and include on-the-ground activations at select Pride festivities.

The video builds on Shine a Light which celebrated the city’s status as a sanctuary city, in the wake of the proposed travel ban.


Advertising Agency: PB&, Seattle, USA

Principal & Head Strategist: Britt Fero

Head of Content Production: Pete Anderson

Designer: Cailen Guhl

Production Company: Curator Pictures

Executive Producer: Nate Barr

Producer: Matt Ralston

Editor: Felipe Marmolejo

Music: Mary Lambert

Sound: Pico Sound

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