The Drum Awards for Marketing - Extended Deadline

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Date: Nov 2020
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In an effort to raise awareness and support two of the most prevalent issues the UK is currently facing, hunger and homelessness, Papa John’s is launching its ‘Giving more this Christmas’ campaign, which sees the pizza delivery chain donating a chunk of their creative and marketing budgets to Crisis and the Trussell Trust.

To put the money which would have otherwise been spent on creative designs and production costs to better use, Papa John’s instead, enlisted help from internal staff to design and create the assets for its Christmas 2020 campaign.