SKODA: Discover New Possibilities by Optimist

Agency: Optimist
Client: SKODA
Date: May 2020
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Škoda and Optimist have launched an international campaign, 'Discover New Possibilities,' produced by Halal.

With the obvious challenges and limitations facing the industry at large, the brand wanted to embrace the precincts of the current situation to show how creativity beats crisis. The result being a campaign that’s driven by inventiveness whilst playfully pushing the tone and style of its usual approaches and executions.

Credits

SHOT AT HOME; DISCOVER NEW POSSIBILITIES

CLIENT: ŠKODA

AGENCY: Optimist

CREATIVES: Ton Hollander

AGENCY PRODUCER: Silke Rochow

PRODUCTION COMPANY: HALAL

DIRECTOR / DoP / PRODUCTION DESIGN / ART DIRECTION: Johan Kramer, Steffen Haars, From Form

EDITOR: Kevin Whelan (Johan Kramer’s film), Brian Ent (Steffen Haars’ film), From Form (From Form’s film)

GRADING: Joppo @ De Grot (Johan Kramer & Steffen Haars’ films), From Form + Joppo @ de Grot (From Form’s film)

ONLINE: Robin @ de Grot (Johan Kramer’s film),

VFX: Thaumar Rep, ShoSho (Steffen Haars’ film)

SOUNDDESIGN: Marcel Walvisch (Johan Kramer & From Form’s films), Arno Willemstein (Steffen’s film)

MUSIC: Sjam Sjamsoedin

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