Keep Calm and Carry One by One Minute Briefs

Date: Mar 2020
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Scriba PR and One Minute Briefs have harnessed the power of social media – along with a healthy dose of creativity – to try and tackle the UK’s panic buying problem.

After Labour called upon Britain’s advertising and PR industries to mobilise in the fight against panic-buying – these two northern communications agencies, supported by a 23,000-strong creative community, answered their request.

Having created the Guinness ‘Stay At Home’ advert, One Minute Briefs teamed up with Yorkshire based Scriba PR to corral their respective social media networks into creating posters which would encourage the nation to stop hoarding essentials.

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