Warner Bros: Think Deadly by Omelet

Sean Bean does his best bad guy slow burn in a trailer for the Warner Bros Interactive Entertainment game, Hitman 2.

The trailer stars Bean, also known for The Lord of the Rings and The Oath roles in his long career, who plays a kind of concierge in a trailer that talks about how to be a proper assassin. The campaign, titled ‘Think Deadly,’ centers on the key elements of the DNA of the game, which provides players with the freedom to plan and complete their missions utilizing an assortment of unconventional tools – including a rubber duck – weapons, disguises and a variety of stealth techniques to creatively trigger their own unique chain of events.

Bean sits in a chair, in a suit holding a drink, channeling his inner Bond villain – a role he knows well, having played one in 1995’s GoldenEye. He states that the deadliest weapon isn’t what one might think. “It’s improvisation,” he states, grabbing a rubber duck and squeezing it as the scene cuts to a car exploding. The action cuts between Bean and scenes of the game, including an assassin offing someone dressed in a flamingo costume and another hitting someone with a fish. The spot closes with two words – “Think Deadly”.