Hahn SuperDry: advert-body-1 by Ogilvy Sydney
- Location:
Beer brand Hahn is on a mission to uncover Australia’s most epic pub anthem in a $12m integrated national campaign called Beer Banter.
The campaign, which launches the brand’s new positioning, ‘Hahn – Now You’re Talking,’ aims to position the brand as a champion of conversations between mates over a beer.
The campaign will run across TV, OOH, PR, social and digital channels. It will also be supported by coasters and bottle caps which will feature ‘conversation starters’ in a bid to encourage banter.
Credits
LION
Amy Darvill – Lion Portfolio Marketing Manager
Chris Allan – Senior Brand Manager Hahn
Ogilvy:
Derek Green – Executive Creative Director
Boris Garelja – Creative Director
Andrew Hankin – Associate Creative Director
Andy Cooke – Senior Creative
Toby Harrison – Chief Strategy Officer
Ryan O’Connell – Head of Strategy
Isabella Rago - Strategist
Ben Frost – Group Account Director
Ola Moszumanska – Account Director
Zach Audsley – Senior Account Manager
Renee Nadin – Broadcast Producer
Production Company: FINCH
Director: Alex Roberts
Producer: Catherine Anderson
Executive Producer/ MD: Corey Esse
Executive Producer: Karen Bryson
DOP: Lachlan Milne
Editor: David Whittaker @ ARC
Colourist: Trish Cahill
Post Production & Vfx: Nakatomi
Audio: Song Zu
Music Composition: Song Zu
Music Supervision: Donna Fitzhenry @ Music Mill
Media: UM
Natasha Cleak – Client Director
Jack Bellamy – Strategy Director
Ashleigh Vogel – Connections Design Director
Lorena Chiarella – Partnerships Director
Shopper: Geometry
Kate Warren-Smith – Business Director
Ivan Davies – Creative Director
Belinda McKinnon – Group Account Director
Yvette Harapa – Senior Account Manager
