Neflix: advert-body-1 by Ogilvy Paris

To promote the launch of all 10 seasons of "Friends" (236 episodes, 80+ binge-watching hours) on Netflix and to remind us that we want to watch-- again and again-- a show that finished 10 years ago, Ogilvy Paris proves out that the iconic show, originally premiered Sept. 22, 1994, is still relevant today.

The agency created a fun, nostalgic prerolll campaign that, for the first time ever, is responsive to the videos you are watching on YouTube. A totally unique communications idea using social media, Ogilvy Paris tagged thousands of YouTube's top searched videos reminding us that no matter what we search for on YouTube today, there is something in Friends related to it.