Agency: Ogilvy SG
Date: Sep 2019
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The Early Childhood Development Agency (ECDA), together with Ogilvy Singapore and Geometry Singapore, has launched its latest video to celebrate Teachers’ Day.

Continuing from Teachers’ Day 2018 where ECDA commissioned a video observing four professionals from different industries each taking on a preschool class, this year’s edition features a social robot powered by Artificial Intelligence (A.I.) conducting a class with a room full of inquisitive young children.

Credits

Project title: Nothing can replace an Early Childhood Educator

Client name: Early Childhood Development Agency (ECDA)

Lead Agency: Ogilvy Singapore

Creative Agency: Geometry Singapore

Creative: Jorge Thauby, Julian Gutierrez, Andres Meija

Strategy Director: Frederick Tong

Account Management: Phuc Nguyen, U-Lynn Lee, Beatrice Tan, Shiyun Yong, Regina Ho

Agency Producer: Sharon Leong

Production House: VHQ

Director: Ale Ruax

Public Relations: Ogilvy Singapore

Exposure: Online, Social Media