Médecins Sans Frontières (MSF): advert-body-3 by Ogilvy & Mather Hong Kong
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Médecins Sans Frontières (MSF) has launched its biggest campaign in years to raise awareness of the organisation’s neutral and independent humanitarian mission.
The campaign, which is running in Hong Kong, aims to raise awareness and support of MSF’s humanitarian initiatives by showcasing the organisations' commitment to saving lives regardless of their political, economic, or religious interests.
Credits
Chief Creative Officer: Reed Collins
Creative Director: Buji Ng, Helen Sham
Copywriter: Buji Ng, Kerwin Choy
Art director: Helen Sham, Huey Wong
Account Service: Lisa Ip, Rachel Tsui
Producer: Jacqueline Ho
Project Manager: Jennifer To
Photographer: Ringo Tang
Retoucher: Cream Studios