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FORD: Unconditional Love by Ogilvy & Mather Amsterdam

Client: FORD
Date: Sep 2017
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Ford has a special service for Fords of 5 years and over: Ford Motorcraft. Maintenance at the dealership at the same price as your local garage. Nevertheless, it seems that owners of older Fords find the threshold fairly high at the dealer. The campaign shows that this is actually unnecessary. Truly any Ford is welcome. No matter what your Ford has been up to, or how long it has been gone. It’s always welcome home.

Credits

Client: San van der Meer, Kelly van Mechelen, Thom Weijman, Oscar de Groot, Marc Bertelsbeck (Ford Europe)

ECD: Peter van Rij, Martijn van Marle

Concept: Marco de Jong, Jurriaan Noij

Art: Marco de Jong

Copy: Jurriaan Noij

Account : Tom IJzer, Christine van der Schilden, Sanne Groot

Planning: Johan Karper, Ilonka van Bennekom

Agency producers: Mariska Fransen, Swantje Hoppe

Production: PinkRabbit

Director: Ismael ten Heuvel

DOP: Noël Schoolderman

Producers: Mireille Lampe, Monique van Beckhoven

Offline editors: Govert Janse, Martin Heijgelaar, Joshua Fenton

Sound & Music: Audentity

Post: Captcha

Photography: Stijn Hoekstra

Digitall: Paul Duijser

Stunt Driver: Lutz Schleisner