Boots: #ShowThemYouKnowThem by Ogilvy & Mather Advertising & London

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Boots’ Christmas campaign has taken a nostalgic turn, telling the story of two real-life sisters over four decades as they exchange gifts.

The 60-second film, which launched this Saturday on ITV’s X-Factor, plays out to a re-recorded version of Yazoo’s 1982 hit, Only You, and looks to show how a single gift can show someone you truly know them.


Creative Agency


Chief Creative Officer

Mick Mahoney

Creative team

Andy Forrest & Nicola Wood

Agency Producer

Rachel Hough (Hogarth)

Agency Production Assistant

Emma Griffin (Hogarth)

Account Team

Ben Skelsey, Managing Partner

Stuart Lundy, Business Director

Kathryn Smith, Account Director

Daniella Allard, Account Manager

Alice Duston, Account Manager

Planning Team

Heather Alderson

Media Planning & Buying

David Munt

Greg Patterson

Sam Fowler


Production company

Pulse Films

Managing director

James Sorton MD of commercials and music


Benito Montorio

Director of Photography

Daniel Landin


Chris Harrison

Costume Designer

Edwin K Gibbon

Key actors

Karen McGarrity & Kathleen McDermott (sisters)

Ella Morrison & Eve Morrison

Mhairi Waddell & Megan Holgate

Harriet Slater & Seren Whyte

Sound Designer

Henning Knoepfel - Soundtree


Music arranged by Luis Almau for Soundtree Music Limited

Music produced by Luis Almau and Peter Raeburn for Soundtree Music Limited

Original music written by Vince Clark

Vocals Alison Moyet

Music supervision Soundtree Music and Native Music.


Jonnie Scarlett - The Quarry.

Post Production

Grammercy Park Studios


Daniel De Vue - Glassworks

Spot-on by JWT Sydney

Added 26 September 2018
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