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KFC: Bring a Lil Heat by Ogilvy Johannesburg

Client: KFC
Date: May 2021
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KFC South Africa is bringing the heat with a globe-trotting new spot to launch its Spicy Zinger Nuggets.

Directed by Great Guns’ Grant de Sousa through They Shoot Films, the musical ad follows two friends hilariously one-upping each other when they realise KFC’s nuggets can be enjoyed ‘whenever, wherever’.

Creatively devised by Ogilvy Johannesburg, the spot takes viewers on a journey across a variety of locations, ranging from the everyday to the downright fantastical. Proving that the new snack can bring the heat anytime and anywhere, we watch as some friendly rivalry escalates from enjoying the nuggets whilst binging on TV shows and during Zoom calls, to gravity-defying meditation and crocodile-infested video game-esque adventures.

Credits

Client: KFC South Africa

Chief Marketing Officer: Dhruv Kaul

Marketing Director: Grant MacPherson

Marketing Director: Suhayl Limbada

Marketing Manager: Hloni Mohope

Brand Manager: Lynette Ngwata

Agency: Ogilvy Johannesburg

Executive Creative Director: Peter Little

Creative Director: Safaraaz Sindhi

Senior Art Director:Johann Witbrood Botha

Senior Copywriter:Abas Rashid

Group Account Director: Lungi Ngobese

Senior TV Producer: Tsakane Mogale

Production Company: They Shoot Film

Director: Grant de Sousa (represented by Great Guns South Africa)

Executive Producer: Darren Michael Gordo Gordon

Producer: Saskia Rosenberg Haak

PM: Pia Caverni

DOP: Rick Joaquim

Grip: Brent Webb

Gaffer: Thomas Wahl

Art Direction: Steph & Arthur

Wardrobe: Hannah Smith

Makeup and Hair: Debra Nicol

Ad: Sean O' Sullivan

Food styling: Bianca Delides

Stunts: xtreme sfx - JP van der Merwe, Jacques van der Merwe

Sound Recordist: David Seapose

Unit: Mandla Madi

2nd unit Director & Researcher: Wandile Xaba

Offline: Evi Katz @ Left Post Productions

Online, Animation & VFX: Charmaine Greyling and team @ Strangelove

Music: Audio Militia

Sound Design: Audio Militia

Sound & Music Head Producer: Catherine Grenfell

Colourist: Nic Apostoli

Storyboard Wizard: Mark Risk