The Drum Awards Festival - Extended Deadline

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Agency: Ogilvy
Client: Jimmy Dean
Date: Nov 2019
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The Jimmy Dean Recipe Gift Exchange is back and better than ever.

Jimmy Dean is once again gifting fans a free sausage-centric gift of their choice in exchange for cooking a recipe using Jimmy Dean’s signature fresh sausage.

Gifts include sausage-scented wrapping paper, which is back by popular demand (last year it sold out in the first week of the program!), as well as sweet n’ savory lip balm and sausage-flavored candy canes. There’s also a pair of cowboy ‘slipper’ boots that are sure to keep your little sausages warm.

Here’s how it works:

Cook a recipe using Jimmy Dean fresh roll sausage

Submit a picture of your dish to

Pick your gift, but hurry before items sell out!