The Drum Awards for Marketing - Extended Deadline

-d -h -min -sec

Client: Nike
Date: Mar 2020
Your Vote
4/5
Overall Rating
5/5
Opps, please vote again
6 votes

Nike has released a campaign to stress the need for social distancing during the coronavirus.

The ad states: "If you ever dreamed of playing for millions around the world, now is your chance. Play inside, play for the world."

Within an hour of its release, a batch of Nike athletes had posted the ad on their social media channels, including Cristiano Ronaldo, Tiger Woods and Carli Lloyd.