NHS Blood and Transplant and MOBO: advert-body-1 by MullenLowe London
- Location:
NHS Blood and Transplant and MOBO have launched a new online film ‘Represent’, which aims to drive registrations of blood donors from the Black and Asian community.
The film, created by MullenLowe London, features UK grime artist Lady Leshurr and showcases some leading UK celebrities including record breaking Olympian Nicola Adams MBE, TV presenter and wheelchair basketball plater Ade Adepitan, Chuka Umunna MP and MOBO’s own Founder and CEO Kanya King MBE.
Credits
Executive Creative Director: Rich Denney
Creative Team: Ewan Harvey, George Walters, Adam Sears, Bernard Burton
Additional Credits: Planner: Tom Lindo
Account Team: Charlie Hurrell, Paul Wilde, Hunter Evans
Agency Producers: Nicholas Kurs, Rose Reynolds
Head of Agency Broadcast Affairs: Simon Sole
Media Agency: MediaCom & Carat
Designer: Ryan Self
Production Company: Iconoclast
Director: Rohan Blair-Mangat
DOP: Ben Thomas
Executive Producer: Anna Smith
Producer: Tom Knight
Editing House: Speade
Editor: Ellie Johnson
Post Production: MPC
Audio Post Production: WAVE
Music Lyrics: Lady Leshurr
Music Production: Sky Beats
Recording Studio: Krafthouse
