KFC has launched a campaign that reminds the public that there is only one place to get the Colonel's Original Recipe.
Created by Mother, the spot sees the original chicken Don, Colonel Sanders, hit the streets of the UK.
As he cruises down the street in a red saloon, the Don spots chicken imitators along the way. As he heads down the chicken shop road, neon-lit chicken shops appear before him, from 'QFC' to 'Lip Lickin' and 'Houston Fried Chicken.'
The ad hints that the chicken pretenders are just an imitation of KFC and won't be able to match its 'iconic' taste.
After hand-breading his iconic Original Recipe chicken, the Colonel drives away and we’re reminded that KFC is only available at KFC.
Production Company: Pulse
Director: Sam Pilling
Production Company Producer: Jane Lloyd
Production Company Executive Producer: Lucy Kelly
Director of Photography: Pat Scola
Editing: Ellie Johnson at TenThree
Post Production: MPC
VFX Producer: Tamara Mennell
Creative Director and Shoot Supervisor: Marcus Dryden
VFX Supervisor: Marcus Dryden & George Brunt
Colourist: Jean-Clément Soret
Sound: Sam Robson @ 750mph
Music: ‘Love Theme’ by Nino Rota performed by the Royal Philharmonic Orchestra through Universal Music & Decca Records
Conductor: James Morgan
Published: by Sascha Darroch-Davies at DLMDD for Sony ATV Harmony UK
Media: Blue 449