The Chick Mission: Notice Anything Missing? by Mischief @ No Fixed Address

Non-profit The Chick Mission is marking Mother's Day with a campaign that shines a light on the lack of fertility benefits for women with cancer, that prevent them from becoming biological parents.

Placing ads on the largest billboard in Times Square and thousands of LinkNYC kiosks across the five boroughs, for 24 hours, every two minutes, the PSAs will highlight how cancer can take away a woman’s ability to become a mom, given the damaging effects that life-saving cancer treatments such as radiation, surgery, chemo, and drug therapy have on a woman’s reproductive ability. It will also point to the lack of coverage from insurance companies that unfairly refuse to pay for fertility preservation.