Sun-Maid Raisins: advert-body-1 by Meredith Xcelerated Marketing
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For the holidays, Meredith Xcelerated Marketing (MXM) has created a video series for Sun-Maid Raisins that features an angry Santa Claus who is fed up with being served store-bought cookies. In the videos, Mrs. Claus, Dasher and Timmy the Elf ask viewers to make Santa Claus happy this year by baking him the "tasty, delicious cookies he really wants," which are oatmeal raisin cookies baked with Sun-Maid raisins.
Credits
Chief Digital Officer: Kristi Vandenbosch
Executive Creative Director: Justin Prough
Director of Production: Chincha Evans
Producer: Kristin Moya
Producer: Hilary Galholt
Associate Creative Director: Drew Sherman
Sr. Art Director: George Wu
Art Director: Katie Verhulst
Art Director: Antonio Mora
Copywriter: Alicia Frescas
Sr. User Interface Developer: Chad Harrington
Sr. QA Analyst: Krista Arbolida
Account Director: Landon Cowan
Management Supervisor: Fabian Biedermann