Mekanism’s new commercial with Zola comes out just in time for engagement season (which kicks off on Thanksgiving) and will air nationally on linear and streaming.
The campaign, called 'No Regrets,' is about how wedding planning has become more stressful than commitment. Dreamy wedding inspiration is everywhere from Instagram to 11 spinoffs of Say Yes To The Dress. But we’ve lost touch with what matters - the couple.
This commercial is a humorous take on how Zola does put the couple first. Every wedding is beautiful, but Zola has helped over one million couples have an easy and stress-free planning experience.
Zola and Mekanism shot three weddings in one day. They show three couples who all appear to be reciting their vows but instead are stating regrets from their wedding planning, resulting in hiccups that Zola could have helped avoid.
Zola also has a corresponding NYC subway campaign.
Brand Team: Zola
Chief Marketing Officer: Mike Chi
Director of Brand Marketing and Communications: Jennifer Spector
Senior Content Strategist: Jax Risser
Art Director: Alexandra Fortune
Head of Acquisition: Ari Gayer
Senior Manager, Acquisition: Alicia Xiong
Creative Agency: Mekanism
Partner/Executive Creative Director: David Horowitz
Creative Director: Kara Coyle
Associate Creative Director: Tim Noble
Art Director: Grace Hwang
CEO/President: Jason Harris
Managing Director & Head of Brand Management: Tor Edwards
Group Brand Director: Amanda Chandler
Brand Supervisor: Austin McDonnell
Senior Project Manager: Christine Morelli
Chief Strategy Officer, East: Ambika Pai
Associate Strategy Director: Dayna Uyeda
Production: Sister Studios
Director: Lauren Sick
DP: Dan Kennedy
Wardrobe: Amit Gajwani
Production Designer: Angela Howard
Executive Producer: Sarah DiLeo
Senior Producer: Zach Fleming
Director of Animation: Richard Krolewicz
Line Producer: Christian Kendrick
Production Manager: Maya Yergo
Editor: Ryan McIlraith
Color: Irving Harvey