Fanta: advert-body-2 by MediaCom

Fanta has gone all in for Halloween this year, embarking on what it says is its biggest ever marketing campaign created for the spooky season.

Coca-Cola’s biggest ever investment in Halloween culminates in a host of activity all centred around a ghoulish virtual reality experience set in a crashing elevator.

The experiential work can be attended both in Westfield Stratford in London and at Thorpe Park Furthermore, this can also be experienced on YouTube in 360 video.