Embark: Things We Do For Dogs by Mechanica
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“Things We Do for Dogs,” highlights the lengths passionate dog owners will go for their dogs, including taking 5 a.m. walks in miserable weather, giving up nice furniture (beds, sofas, etc.) and forfeiting their leftovers.
But of all the things people do for the health and happiness of their pups, Embark’s dog DNA test may be the most important, because of the unparalleled insight into their dog’s breeds, traits, and potential health conditions that it offers. Even better, every dog tested helps this remarkable company move closer to a world where no dog suffers from an illness or condition that could have been prevented.
Credits
AGENCY: Mechanica
CLIENT: Embark
EMBARK CMO: Hannah Russin
EMBARK HEAD OF GROWTH: Isabelle Plante
EMBARK PROJECT MANAGER: Nick Sozio
EMBARK SOCIAL CONTENT MANAGER: Briana Palma
ECD: Libby DeLana, Jim Garaventi
ACD, COPYWRITER: Stephanie Dehner
SOCIAL & CONTENT DIRECTOR: Ellen Foord
BRAND STRATEGY: Laura Brockway
BRAND MANAGER: Ashley Campbell
JR. ART DIRECTOR: Nick Carmer
PROJECT MANAGER: Demi Barrett
ENGAGEMENT STRATEGY DIRECTOR: Micah Donahue
BRAND ENGAGEMENT STRATEGY ANALYST: Gina Lane
ENGAGEMENT STRATEGIST: Michela Marsh
FILM: Little Outdoor Giants
EDIT: P3 Maine