Little Caesars: Better Than Sliced Bread by McKinney

Agency: McKinney
Date: Jun 2020
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To mark its first-ever Super Bowl ad, Little Caesar's wanted to let the world know that getting its freshly-cooked pizza delivered straight to your door is the 'best thing since sliced bread.'

“It’s only fitting to use the world’s biggest stage to debut the biggest value in pizza delivery,” said David Scrivano, president and chief exec for Little Caesars. “We changed the pizza game when we introduced 'Hot-n-Ready', and we think our fresh take on pizza delivery has the potential to do it again. We’ve taken all of the things customers love about Little Caesars: extreme value, quality and convenience, and rolled them into our new delivery service.”

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