KFC: advert-body-2 by McCann World Group Shanghai

KFC China has launched a playful campaign to promote its new non-alcoholic cocktail drink, Mojito Girl, to China’s hip Gen Z girls.

KFC has enlisted popular Chinese model Xing Lu, also known as Ruka Xing, and Japanese director, Tsuyoshi Taniyama to create a playful ad which will run across digital platforms and Chinese social media throughout the summer.