KFC China has launched a playful campaign to promote its new non-alcoholic cocktail drink, Mojito Girl, to China’s hip Gen Z girls.
KFC has enlisted popular Chinese model Xing Lu, also known as Ruka Xing, and Japanese director, Tsuyoshi Taniyama to create a playful ad which will run across digital platforms and Chinese social media throughout the summer.
ACD: Lin Zhou
SAD: Sissi Chen
Agency Producer: Betty Kao
Film Director: Tuyoshi Taniyama
Production House: Geek Pictures