National Geographic: The Astronaut Reality Helmet by McCann New York

Date: Mar 2018
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'One Strange Rock' is a new event series from National Geographic. Produced by Darren Aronofsky and Nutopia, the show is designed to give viewers an astronaut’s perspective of earth. To promote it, McCann NY created a first-of-its-kind immersive experience designed to do same thing.

The Astronaut Reality Helmet, is a personal astronaut view dome built within a space helmet replica. With internal projection of 720p, full visor field-of-view and free head movement, the helmet provide a space experience no VR headset can deliver.

The 25 astronaut reality helmets made their debut in the 'One Strange Rock' screening event last Wednesday, and will now travel to science centers, schools and museums around the country, giving young people the opportunity to have a new perspective of earth - from Earth.


National Geographic:

Dennis Camlek - EVP Strategy & Consumer Marketing - National Geographic

Chris Spencer - EVP Creative - National Geographic

Kevin Bulmer - VP Strategy & Consumer Marketing - National Geographic

Brandon Kessler - Associate Marketing Manager - National Geographic

Katie Morrow - Sr. Director Strategy & Consumer Marketing - National Geographic

Chris Albert - EVP Global Communication & Talent Relations - National Geographic

Jennifer DeGuzman - VP Communications & Talent Relations - National Geographic


Eric Silver - Chief Creative Officer - McCann, North America

Tom Murphy & Sean Bryan - Co- Chief Creative Officers - McCann New York

Chris Mitton - Executive Creative Director - McCann New York

Nir Refuah - Executive Technology Creative Director - McCann New York

Pete Sherer - Sr. Copy Writer - McCann New York

Rick Cohen - Sr. Art Director - McCann New York

Ryan Quigley - Associate Creative Director - McCann New York

Andrew Hajjar - Associate Creative Director - McCann New York

Nathy Aviram - Chief Production Officer - McCann New York

Christine Lane - Executive Producer, Innovation - McCann New York

Cindi Blondell - Executive Producer - McCann New York

Courtney Fallow - Lead Producer, Innovation - McCann New York

Jeremy Miller - Chief Communications Officer - McCann Worldgroup

Neena Koyen - Director Brand Communications - McCann New York

Rob Rawley - Executive Global Account Director - McCann New York

Jennifer Prieto - Account Director - McCann New York

Juliana Cresci - Account Supervisor - McCann New York

Savanah Brihn - Group Strategy Director - McCann New York

Colin Parajon - Sr. Strategist - McCann New York

Ethel Jones - Sr. Project Manager - McCann New York

Eric Perini - Sr. Brand Content Creator - McCann New York

Brett Berman - Brand Content Creator - McCann New York

Aude Cuenod - Brand Content Creator - McCann New York

Tomorrow Lab - Helmet Design & Production:

Pepin Gelardi - Lead Designer - Tomorrow Lab

Theodore Ullrich - Lead Interaction Designer - Tomorrow Lab

Shelby Thompson - Coordinator - Tomorrow Lab

Ben Oppenheimer - Associate Designer - Tomorrow Lab

Tan Tran - Product Design Engineer - Tomorrow Lab

Jing Wen Zhu - Interaction Designer - Tomorrow Lab

Dorian Fernandez - Electrical Engineer - Tomorrow Lab

Joe Saavedra - Interaction Designer - Tomorrow Lab

Lucy Yip - Assembly - Tomorrow Lab

Framestore - Content Production:

Christine Cattano - Executive Producer - Framestore

Pete Jones - Senior Producer - Framestore

PJ Stegall - Producer - Framestore

David Estis - Director/Creative Director - Framestore

Sam Goetz and Jake Sadowsky - Editorial - Framestore

Gabriel Portnof - CG Lead - Framestore

Matt Pascuzzi and Steve Drew - Compositing Leads - Framestore

Zavier Mojica - Compositor - Framestore

Hook - Software Development:

Norman McGarry - Director of Engineering - Hook

Kathryn Newman - Producer - Hook

Tricreation - Helmet Fabrication:

Jude Henson Oliver - Lead Fabricator - Tricreation

Forecast 3D - Helmet Fabrication

Nylon Studios - Sound Design

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