McCann Health: Who will inherit your greatest wealth

Date: Apr 2018
Your Vote
Overall Rating
Opps, please vote again
3 votes

McCann Health have been enlisted to help push an organ donation drive in Brazil by likening organs such as the heart, kidney and eye to exquisite Faberge eggs.


Agency: McCann Health Brasil

Creative director: Bruno Abner Rebelo

Art directors: Thiago Silva and Daniel Machado

Designer: Marcelo Segovia

Copy-writers: Monica Tritone and Nando Franchim

Client service: Ricardo Takahashi

Planning director: Fernanda Galvão

Media planning: Adriano Botter and Allan Gomes

Illustration: Lightfarm Brasil

Client approval: Mohamed Parrini, Marga Acioli and Débora Elmo

PepsiCo: Play Never Stops

Added 20 February 2020
Overall Rating
Overall Rating
Overall Rating
Overall Rating

Join us, it’s free.

Want to read this article and others just like it? All you need to do is become a member of The Drum. Basic membership is quick, free and you will be able to receive daily news updates.