Stream + Control + Share by M&C Saatchi LA
- Location:
The new 'Stream + Control + Share' campaign is the latest offering from M&C Saatchi LA in a continued partnership with Vizio. The digital media campaign showcases Vizio’s integration with Apple Airplay 2 and HomeKit and celebrates the simplicity and ease with which people enjoy unique entertainment experiences.
Vizio is among the first companies to offer both Apple AirPlay 2 and HomeKit capabilities on its Vizio SmartCast TVs. The integration enables customers to stream, control, and share their favorite content directly from their iPhone, iPad, or Mac to their Vizio SmartCast TV, while the HomeKit integration allows for seamless smart home control. This innovation makes it simple for customers to control their content, home and work environments, and entertainment experiences in a way that is intuitive and easy to use. It is this easy, intuitive control that provided the inspiration for the creative campaign, with each piece of content bringing to life the expanded Vizio SmartCast TV experience.
Credits
Creative Agency: M&C Saatchi LA
Managing Director: Rebecca McGough
Creative Director: Norman Brown
Senior Copywriter: Julie Winch
Art Director: Victor Bernedo
Account Director: Jessica Gorelick
Account Coordinator: Sabrina Ballard
Director of Content Production: Tara Poynter
Production Company: DPM Projects
EP: Kesshann Cortez
Director: Cali Bondad
Director of Photography: Justin Kane
Editorial: M&C Saatchi LA
EP: Tara Poynter
Senior Editor: Daniel Roman
VFX: Massive Assembly
Producer: Amber Ventris
Artist: Jason Yeh
Color: Apache
EP: LaRue Anderson
Producer: Stephanie Schaldenbrand
Colorist: Quinn Alvarez
Audio: Margarita Mix
EP: Whitney Morris
Engineer: Jeff Levy
