AMV BBDO has created a new suite of short animated films for Maltesers, continuing their Look on the Light Side campaign.
The three comedy shorts aim to be shareable and entertaining content which demonstrate Maltesers belief that life is better when we don’t take things too seriously.
The first of the three online videos breaks on Monday, 6 June, with two more to follow on a weekly basis. They will be featured on YouTube, Facebook, Twitter and Unruly and the campaign will run online for 4 weeks.
Working with three talented comedians AMV BBDO developed a suite of animated films demonstrating this lighter attitude to life with Maltesers as the hero of each story.
In the first film Lucy Beaumont tells us about an embarrassing incident in a designer boutique on Bond Street. The second tells the story of Lou Sanders who gets up to mischief to distract from a boring day at the office. Last but not least, in the third film Andi Osho gets a little too involved a kid’s game of hide’n’seek.
Creative Director: Tim Riley
Art Director: Andy Clough
Copywriter: Richard McGrann
Additional Credits: Agency Planner: Catriona Collins
Agency Account Team: James Drummond, Philippa Field, Rebecca Kavanagh. Abigail Brown
Agency Producer: Edwina Dennison
Media Agency: Mediacom
Media Planner: Daisy Ross
Production Company: Nomint
Director: Christos & Yannis
Production Company Producer: Nomint, AMV Flare
Audio Post Production: Jungle