Nintendo: Pokémon Sword and Shield by Leo Burnett

Client: Nintendo
Date: Dec 2019
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Nintendo has debuted a launch film for its highly anticipated new Switch game, Pokémon Sword and Shield. Working with Leo Burnett – Chicago and Framestore Pictures, service production company - LS Productions - took the high-profile VFX shoot to the Cotswolds.

The spot sees a group of young Pokémon hunters playing together on the new game suddenly encounter the emergence of the green monkey, “Grookey” - followed by two other Pokémon characters - into their real-life surroundings.

The crew, who were sourced predominantly from the north of England, received praise from others on set for their professional approach and ability to work deftly on a demanding project.



Client: Nintendo of America

Agency: Leo Burnett - Chicago

Director: Murray Butler

DOP: Fabian Wagner

Talent: Iman Marson, Celine Dass, Mattie Boys, Poppy Godsal

Production Company: Framestore Pictures

Executive Producer: Jennifer Siegel

Line Producer: David Hay

Service Production Company: LS Productions

Service Producer (LS): Abi Atkinson

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