Client: Brooks
Date: Feb 2016
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Leo Burnett Chicago has created a short film for Brooks that falls under the running brand's new tagline, "Live the Way You Run. Run Happy." In the brand's first-ever TV spot, zombies roam around a post-apocalyptic town. When they come across some Brooks running shoes and put them on, things begin to change.The zombies start to move more fluidly and their bloodshot eyes clear up. The ad is meant to show how running can truly a transform a person and ends with the statement "Running makes you feel alive."

Credits

Chief Creative Officer: Mark Tutssel

Executive Creative Director/Art Director: Jon Wyville

Executive Creative Director/Copywriter: Dave Loew

SVP, Account Director: Varsha Kaura

VP, Planning Director: Udayan Kolandra

Account Director: Holly Springer

Head of Production: Vincent Geraghty

Agency Sr. Producer: Michael Petrucelly

Production Company: Furlined

Director: Björn Rühmann

Editorial Company: Whitehouse Post

Editor: Matthew Wood

Music/Sound Design: Human

VFX: MPC LA

Color Grade: MPC LA

Colorist: Ricky Gausis