Capri Sun: John Legend Surprises a Mom in Yoga Class by Leo Burnett

Client: Capri Sun
Date: Sep 2017
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Singer John Legend is playing a trickster in Capri Sun’s latest campaign to help the brand promote its line of all-natural drinks with no added sugar.

In the ad, a pair of siblings convince the crooner to surprise their mom at her yoga class so they can feed him lines to say to her via an earpiece. The mom is unsurprisingly bewildered when Legend begins to say things “kids shouldn't have to take piano lessons” and “bedtimes are stupid” between yoga poses.

At the end of the spot, the kids ask Legend to tell their mom about Capri Sun’s updated drinks before ultimately revealing themselves as the ones behind the prank.

Credits

Chief Creative Officer: Britt Nolan

Business Lead: Kristina Lenz

Creative Director: Aaron Pendleton

Creative Director: Miller Jones

Senior Art Director: Lauren Wetula

Account Supervisor: Abby Allsop

Account Executive: Jen Solomon

ACD/Copywriter: Kevin Goff

Agency Producer: Kimberly Cowie

Agency Talent Director: Peggy Walter

Strategy Director: Pushpa Gopalan

Strategist: Chase Donahue

Production Company: Integrated Dynamics

Executive Producer: Stephanie Marshall

Production Supervisor: Ocean Anaya

Asst. Production Supervisor: Jane Kifer

PR Agency: Olson Engage

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