The Drum Awards Festival - Extended Deadline

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Clients: KFC , Crocs
Date: Jul 2020
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Kentucky Fried Chicken, purveyor of world-famous fried chicken, has partnered with Crocs, the creators of the world’s most delightfully comfortable shoes, to introduce this spring’s hottest shoes – Kentucky Fried Chicken X Crocs Clogs.

KFC and Crocs partnered to create two versions of the limited-edition Crocs. The first, Kentucky Fried Chicken X Crocs Bucket Clog, is a sky-high, platform avant-garde version that Global artist, Me Love Me a Lot debuted while attending shows during New York’s biggest week in fashion on 11 February.

The second, Kentucky Fried Chicken X Crocs Classic Clog (a classic clog version), will be available for consumer purchase in spring 2020.

Featuring a realistic Kentucky Fried Chicken pattern and a nod to the iconic red-striped bucket, they’re sure to fulfill all your finger-lickin’ fashion dreams. And don’t forget the sides – this clog also comes with two removable, chicken-scented Jibbitz charms that look like a fried chicken drumstick. This tasty collaboration of American icons is truly an Original Recipe for success.

In honor of the partnership, for every pair sold, KFC will donate $3 to the KFC Foundation’s Reach Educational Grant Program which helps employees at participating KFC US restaurants further their education through college scholarships.