The Just Eat flying scooter is back, but this time with a whole platoon, as the food delivery service unveils the next phase of its cross-channel marketing campaign - the 'Magical World of Just Eat.'
Created by Karmarama, 'Delivering for the Nation' celebrates Just Eat's delivery men and women zooming across the country to deliver takeaways from its 29,000 restaurant partners.
The ad is a live-action tale, that features Donna Summer's iconic banger 'Hot Stuff.'
Set across the UK, on a typical Wednesday, the film dramatises Just Eat’s service from start to finish, as a magical experience where your dish is Just Eat’s command. In rain or shine, the squadron of flying delivery scooters have a mission to deliver the nation's favourite dishes.
Aiming to capture Just Eat's national scale, the ad sees the delivery service travelling across the country to deliver meals to a whole spectrum of potential Just Eat consumers. As orders rack up, the flying scooters may potentially cover 20,000 family nights in, or the 16,000 who have stayed in to watch 'episode 3' - not forgetting 'the Stevenson's usual.'
Creative Agency: Karmarama
Chief Creative Officer: Nik Studzinski
Creative team: Meigan Brown & Tobias Owen
Planner (Creative Agency): Matthew Waksman
Agency Producer: Victoria Dashwood-Quick
Production Assistant: Joel Wilson
Business Lead: Charlotte Hodgson
Account Director: Eilidh McGregor
Account Manager: Alice Barnes
Production Company credits:
Production Company: Biscuit Filmworks
Offline Editor: Saam Hodivala
VFX Post House: The Mill
VFX Supervisor: Gareth Brannan
CG lead: Sam Driscoll
VFX Producer: Evelyn O'Reilly
DMP Artist: Cameron Johnson
Colourist: James Bamford
Sound Design: Anthony Moore, Daniel Beckwith & Jack Hallett @ Factory
Music Supervision: David Bass @ We Are Theodore