The Drum Awards for Marketing - Extended Deadline

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Agency: Karmarama
Client: Just Eat
Date: Aug 2017
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Food delivery app Just Eat is making the most of its prime-time sponsorship of ITV’s The X Factor with catchy creative showing the musical talents of the chefs and delivery drivers in its network.

Creative agency Karmarama produced 40 idents with the show’s host Dermot O’Leary, each of which will air during the show’s ad breaks from Saturday 2 September 2017, each weekend.

Credits

Project Name: X Factor Sponsorship Campaign

Brief : Lift the lid on the people who make Just Eat meal times special – our restaurant partners.

Client Name: Ben Carter

Client Job title: UK Marketing Director

Creative Agency: Karmarama

Chief Creative Officer: Nik Studzinski

Executive Creative Director: Dickie Connell

Executive Creative Director: Brian Williams

Executive Creative Director:

Adam Kean​

Planner: Matthew Waksman

Business Lead: Charlotte Hodgson

Account Director: Will Bright

Account Manager: Sophie Jackson

Agency Producer: Jenny O’Connell

Assistant Producer: Sam Topley

Media Agency: m/SIX

Managing Director: Pete Kemp

Director of Investment: Dan Keat

Head of AV: James Weinberg

Business Director: Ross Newell

Strategy Director: Yang Bo

Partnerships Director: Laura Varnam

AV Account Director: Lauren Knapp

Account Manager: Pete McRae

Analytics Director: Bini Yoheswaran

Production Company credits:

Production Company: Kream

Creative Partner: Jon Harvey

Director: Alex Southam

Producer: Jeannine Mansell

Production Manager: Ella Herilhy

Director of Photography: Chris Clarke

Production Designer: Lucy Fewell

1st AD: George Nelson

Offline Editor: Ryan Robinson & Jonah Maddox

VFX Post House: Kream

VFX Artist: Richard Oldfield

Colourist: George K @ MPC

Sound Design: Owen Griffiths @ Jungle

Music Company: Dave Goulding @ Theodore